14
Sep
2017

Speaking at AVEX 2017

by Claire Martinsen on Thu 14th Sep 2017 06:39

I was delighted when the organisers of AVEX asked me to be a speaker at their bi-annual exhibition at the NEC.   AVEX is organised and run by the Automatic Vending Association and is the oldest vending trade show in Europe, having started in 1969…..so it has been running for almost 5 decades which is […]

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30
Aug
2017

When people make it hard to pay.....

by Claire Martinsen on Wed 30th Aug 2017 01:44

There’s so much in the press about payment for small businesses and how hard it is to get paid.  And yes, I could probably write a huge blog on that…..but sometimes it works in reverse!  By that I mean some companies actually make it hard to pay them! At Breckland Orchard we’re just very fair […]

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23
Aug
2017

Toilets that get people talking.............

by Claire Martinsen on Wed 23rd Aug 2017 01:41

John Stanley, the Farmshop and Garden centre guru always talks about having memorable washroom facilities!  It’s a great way to get people talking… I was in Birmingham a few weeks ago and saw these really cute signs…. What a fantastic way of customising boring ladies and gents signs for a coffee shop. Not all innovation […]

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21
Aug
2017

You've been blogging for HOW long?

by Claire Martinsen on Mon 21st Aug 2017 01:14

I’ve pretty much been blogging since the very beginning of Breckland Orchard – back  on 26th May 2009 I wrote my first blogpost about how and why I started Breckland Orchard and roll on 8+ years and I am still tapping away on little updates and milestones for Breckland Orchard Posh Pop. There hasn’t been a […]

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16
Aug
2017

Why I need 5 Guys as a supplier.......

by Claire Martinsen on Wed 16th Aug 2017 02:00

My son [aka Master Breckland] adores 5 Guys …………he loves their burgers almost in equal measure to his hatred of getting his hair cut.  So after a recent trip to the barbers, a trip across the road to 5 Guys was the order of the day. 5 Guys specialise in being able to offer a […]

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10
Aug
2017

Why we're proud to not supply supermarkets

by Claire Martinsen on Thu 10th Aug 2017 01:17

Ever since I started Breckland Orchard we’ve had a stated aim of not supplying supermarkets [not now, not ever].  It’s on our leaflets, its written on all our boxes of drinks, and its displayed loud and proud at our trade shows [see picture above!]. I know lots of start up brands are chasing the supermarket […]

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09
Aug
2017

Introducing our brand new flavour.....Rose & Sloe Lemonade

by Claire Martinsen on Wed 09th Aug 2017 09:02

Ta-Dah!  Introducing our brand new [and rather special] Sloe & Rose Lemonade! I’ve been really into Middle Eastern cooking for the past few months [can thoroughly recommend Persiana by Sabrina Ghayour if you need a bit of inspiration] and had the idea of adding a touch of rose to my Sloe Lemonade.  I did a […]

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28
Jul
2017

We're super proud to have been shortlisted for.....

by Claire Martinsen on Fri 28th Jul 2017 09:02

I’m so  super happy and super proud to be have been shortlisted for Cambridge News Food and Drink Awards 2017 – we are in the running of best food producer! I work so hard to make the best soft drinks ever, and its just lovely when all those efforts are recognised by peers.  The results […]

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12
Jul
2017

You might make me buy but......

by Claire Martinsen on Wed 12th Jul 2017 01:33

We get a lot [and some days it feels an AWFUL lot] of cold calls and emails from potential suppliers…..and if you want an idea of what that feels like then have a read of a day in my life some time back. I try and be really polite….and if there’s something or a service that […]

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22
Jun
2017

Zero sugar....but bursting with taste!

by Claire Martinsen on Thu 22nd Jun 2017 01:52

Our Breckland Orchard range of no added sugar drinks became Breckland Orchard Zero Sugar this year.   I make the range in three delicious flavours – Elderflower [0 calories per bottle], Cloudy Lemonade [5 calories per bottle] and Ginger Beer with Chilli [3 calories per bottle].  This is them in their lovely new branding. I […]

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20
Jun
2017

Food & Drink businesses are hard to start........

by Claire Martinsen on Tue 20th Jun 2017 01:26

I’m often contacted by would-be start ups for advice…..and I try to speak to as many people as I can…if you scan through my blog I’ve written lots of posts about the reality of business in those early days…such as this one from a few years back.  I also network at the Cambridge Grub Club […]

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16
Jun
2017

Phone nightmares...

by Claire Martinsen on Fri 16th Jun 2017 01:28

I am having a phone nightmare this week….both the landline and my mobile are below par….Grrrr!  The Breckland Orchard landline has got a gremlin on it, meaning its veering between not working at all, and having a very high ‘crackle’ noise on it.  The mobile signal at the office is just non existent.  So in […]

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15
Jun
2017

Elderflower season is here!

by Claire Martinsen on Thu 15th Jun 2017 01:24

Love-love-love this time of the year when all the hedges are groaning with elderflower heads.  They look so pretty! Elderflower and summer just belong together…and a lovely bottle of Elderflower Posh Pop on a summer’s day is just a treat.  The taste is wonderfully floral, oh so delicate, but packs a punch at the same […]

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13
Jun
2017

Caffe Culture Show 2017

by Claire Martinsen on Tue 13th Jun 2017 09:36

A few weeks ago we were back down at Olympia for the final trade show of the Spring – this time Caffe Culture at Olympia.  Spring is always a bit of flurry with lots of trade shows – IFE in March, Farm & Deli Show in April and then Caffe Culture in May, so this […]

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05
Jun
2017

Strawberry & Rhubarb ...the taste of summer....

by Claire Martinsen on Mon 05th Jun 2017 12:07

What a glorious weekend just gone, and it’s nice to see some hints of summer already! I always call our Breckland Orchard Strawberry & Rhubarb ‘summer in a bottle’…..and if it were possible for drinks to get letters of admiration then we would be drowned out at Breckland Orchard with the amount of folk who […]

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17
May
2017

Some lovely feedback about our zero sugar Elderflower

by Claire Martinsen on Wed 17th May 2017 12:16

It’s always a highlight of the day to get customer feedback about any of our drinks.  With Social Media channels its just a lot quicker and more instant to do…..and we do still get a few letter [always a delicious treat to receive]. Here’s one that arrived yesterday via Facebook about our zero sugar Elderflower: […]

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21
Apr
2017

A little bit of calm after Easter...

by Claire Martinsen on Fri 21st Apr 2017 08:25

This week is a *brief* oasis of normalness……Easter is always crazy busy with regard to soft drinks, and then there’s actual Easter itself…..plus Easter school holidays. So it’s a glorious juggling act which somehow always seems to work out one way or another [phew].  I am lucky to have a fantastic team here at Breckland […]

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31
Mar
2017

Plum and Cherry...and how it came to be...

by Claire Martinsen on Fri 31st Mar 2017 01:33

My children absolutely adore this one….so its a bit of a favourite in the Martinsen household!  It joined the range back in Summer 2012. The inspiration came from a jam mixture that I quite often make….I wanted originally to make it with damsons, but well for one reason or another plums seemed the best and […]

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29
Mar
2017

Proud to be who we are....

by Claire Martinsen on Wed 29th Mar 2017 01:44

I’ve just had a sales call…..from someone who wanted me to advertise in some publication or other.  We get lots of cold calls here to the office – especially now we’re in ‘Trade Show’ season and our details are published on so many trade show directories…..that just seems to put us as fair game for […]

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28
Mar
2017

Should you serve with a straw or a glass?

by Claire Martinsen on Tue 28th Mar 2017 10:25

Straw or glass?  It’s a dilemma when serving soft drinks……and ultimately down to personal preference [much like bag-in or bag-out for herbal teas]. We would advocate paper straw every time…..and here’s why They add an ‘ah’ factor when serving A striped paper straw is gorgeously nostalgic and adds a bit of magic They look pretty […]

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