« Back to posts
Browsing archive 'january 2012':

31
Jan
2012

Why actors, musicians and entrepreneurs all belong in the same bunch....

by Claire Martinsen on Tue 31st Jan 2012 03:15

I heard the lovely Celia Imrie being interviewed a few days ago – she was counting her blessings about being an actor.  She said how lucky she felt to be doing a job she loved, to be following her dreams.  She also talked about never having a ‘monday morning moment’ of fearing going to work.  […]

Find out More


26
Jan
2012

12 Top Tips for Trade Shows

by Claire Martinsen on Thu 26th Jan 2012 03:49

I shared my Top Tips for Food Shows a few weeks back, so thought that I should share similar tips on doing Trade Shows.  Being in the food and drink industry, these are the type of trade shows that I do, but the tips should be equally applicable to any kind of trade show! DO […]

Find out More


24
Jan
2012

January = Form Filling in Month

by Claire Martinsen on Tue 24th Jan 2012 15:51

Colder days in January, and lots of folk are sipping tea and coffee in these kind of temperatures….but there’s no real let up at Breckland Orchard HQ.  January is the month where we apply to lots of shows, festivals and Trade events.  We’re busy filling up the diary, and there’s barely a weekend free [already!]. […]

Find out More


19
Jan
2012

An early love of Marketing..................

by Claire Martinsen on Thu 19th Jan 2012 03:10

My interest in Marketing was piqued by an article in the Sunday Times Magazine back in 1985 – it was a series about careers and one of the roles it talked about was Marketing.  At that time it was an almost unknown ‘art’ and I guess that’s what drew my attention to the article [I’ve […]

Find out More


17
Jan
2012

3 New Additions to our Food Show armoury

by Claire Martinsen on Tue 17th Jan 2012 03:36

Following on from my Blog piece about Top Tips for Food Shows I wanted to introduce you to three of the new ‘additions’ to the Breckland Orchard armoury over the past few months.  They’ve made our life easier at Food Shows for sure! A VAN Yeap, it’s offical we now have a Breckland Orchard van, […]

Find out More


12
Jan
2012

Such sad news about Northcote........

by Claire Martinsen on Thu 12th Jan 2012 03:36

Read some sad news this week that Northcote Brewery are closing their doors and will no longer be making their stunning beers.  Jenni and Adam have taken the hard decision to go back to the ‘9-5’.   The EDP reported the decision on Monday. Their Facebook page has been inundated with messages of support, and sadness […]

Find out More


10
Jan
2012

Virginia here I come!

by Claire Martinsen on Tue 10th Jan 2012 03:13

I’m ridiculously excited about heading stateside in a months time for the 27th NAFDMA Conference being held in Virginia!  NAFDMA = Networking Association for Farm Direct Marketing and Agritourism.  It’s the equivalent of a Farm Shop convention and is taking place over six days from the 11th to 16th of February. It starts with a […]

Find out More


05
Jan
2012

12 Top Tips for Selling at Food Festivals

by Claire Martinsen on Thu 05th Jan 2012 03:38

I thought it was time to share the lessons learned from doing food festivals and shows over the past few years!  We don’t do many farmers markets [weekends are usually but not always the domain of the mini-Martinsens] – but they would be just as applicable to farmers markets too! Here goes! ARRIVE EARLY – […]

Find out More


01
Jan
2012

Happy 2012 Everyone!

by Claire Martinsen on Sun 01st Jan 2012 03:57

Just to wish everyone a very Happy New Year!  I hope that 2012 will be a great year for each and everyone. I know that the newspapers are full of doom and gloom about the recession, but there seems to much to look forward to – the Olympics and the Queens Golden Jubilee for two […]

Find out More